“Caetla” was born in order to create a beautiful company.
“Beauty” is a captivating theme to us.
As mankind in any part of its history.
We are the other side of “beauty”.
The beauty, where there is a dream.
The beauty, where there is love.
The beauty, that has power.
Then, in beauty, there is truth.
So the name of our company is called “Caetla”,
the word of “beauty”.
Welcome to a sublime synonym to beauty.
It is the right place to be with our ideal.
It all began in 1974, as an integral part of our body.
Our legend, even now from our body.
Continues spinning into a beautiful dream.

Since 1974
1974.11
Started production and sales as a nightwear and lingerie manufacturer.
“Caetla” brand Started.
1975.01
Organization changes to Caetla Co., Ltd.
1977.05
The first and only shop opened in Kamakura city.
1977.01
“Akiakane” brand started.
1979.01
Outer brand “Potechino” started.
1981.09
First Direct management store opened in Fukuyama.
1983.04
“Anlico” brand Started.
1984.05
Foundation Launched.
1984.09
Headquarters building completed.
1985.01
The brand change from “Hischrone” to Caetla.
1985.06
“Napatameroe” brand Started.
1985.12
Children’s clothing brand “Alberobello” Started.
1988.04
Second headquarters building completed.
1988.09
Junior brand “Pitapatto” Started.
1989.01
2nd “Japan New Business Conference”.
New Business Entrepreneur Grand Prize Winner.
1990.01
Heisei first year of “Medium and Small Business Research Institute Award”, special encouragement Award.
1990.02
Nice Caetla opened.
1990.08
The capital was increased to ¥ 50 million.
1990.12
Nice studio opened.
1991.01
Private placements issued.
1992.12
Issued foreign bonds.
1997.02
Creative Center office building completed.
1999.01
“Trick track” brand Started.
2004.01
Ces lieux Opened.
2008.04 to 07
Round-the-world cruise ship “Asuka II”, and Hischrone, Akiakane merchandise sales at the “Nippon Maru” ship store.
2012.09
New business store Nemuri clothing started
2012.10
Finance Minister Tax Payment Award
2017.10
“overlace” brand start